I was helping a friend out with her business recently…giving her some advice and coaching on pricing. She is setting up a workshop to teach others how to start a business in her niche. I felt her price for the workshop was too low, and told her so.

Her response: “Well, these people are just starting out…they don’t have a whole lot of money, right?”

I replied: “Be careful. Don’t write the story for your potential customers.”

What Does “Writing the Story” Mean?

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I just spent a few hundred dollars on an information product. Now…you have to know how rare this is for me. I get “pitched” probably 100 times a month or more. The last time I spent over $100 on an information product…well, it’s been a while!

But today, I bought one. And for some of you, I think it might be the right decision, too. Hear me out, and you may be on your way to making money online, too: (more…)

A product roadmap helps you figure out
where your business is going.Amy asked, in a recent comment, “Do you have a plan on how not to overwhelm yourself promoting 10 products after they are all launched? Thinking of your 10 separate products reminds me of the traditional business advice of only focusing on one start-up at a time. Do you think it’s better to launch 10 products that perform ‘ok’ as opposed to 1 product that performs great?”

Great question, Amy! I’ve shared my goal about creating 10 products in 2010, but I haven’t talked much about how they all fit together… (more…)

Blog Set Up. I’ve just released product #4 of 10 in my 10 products in 2010 goal, and if you’re interested in becoming a blogger, it will be of great interest to you!

If you’re new here, I write my goals publicly on my blog every year, then update regularly with new information. My biggest goal for 2010 was to create 10 products and release them. This was a challenge to myself to learn to create and release products quickly.

So far I’ve released:

1. BestBlogs.net (more on Best Blogs in a later post)
2. Guest Post Secrets
3. One-day in-person workshops

And now, my latest creation: (more…)

Ever had an issue with a company where you just can’t reach a human being? You’re directed through endless email queues, tedious “tech support”–your issue is falling on deaf ears. Isn’t it incredibly frustrating? It’s enough to make you wonder if any human beings actually work at these companies!

Here’s how I not only found a top executive at a large company, but got an urgent issue with that company fixed in record time… (more…)